December 21st, 2016
Inaccessible websites dent business profits, as online shoppers ‘click away’
UK businesses are losing out on huge sums of money – potentially totalling billions of pounds – by failing to make their websites accessible to users with access needs, new research claims.
Published by disability consultancy Freeney Williams, the Click-Away Pound (CAP) Survey assessed the “online shopping experience of customers with disabilities, and the costs to business of ignoring them.”